Creating Social Impact

“Collaboration is the new competition.”


Entrepreneur Education & Speaking Engagements

Check back in February for the 2019 Schedule

1st #SocEntBootcamp YYC August 2018.JPG

Entrepreneur Bootcamp

Entrepreneurship is not a job or a role in a company, it is a collection of tools we use to get our product or service into the marketplace. It is a vehicle that has many different parts to make it run from handling cash flow to sales to sharing your story.

It’s true, the struggle is real and you won’t have to go it alone when you attend ATB’s Bootcamp for Entrepreneurs. We will cover the business fundamentals like understanding your cash flow and lean marketing but the secret sauce is in the connections you will make - giving you time to work ON your business.

It’s not just about the business either; it’s about the person running it - diving into the why, your impact and the support you need to make it happen.


The Founders

Think of The Founders as your go-to group of like-minded people who understand and have experienced what you are going through. Where a support group meets mastermind group meets entrepreneurship!

Every month a group of 8-12 entrepreneurs will meet for 2 hours in a curated setting that encourages discussions around stretch goals, innovative problem solving and shared learnings.

You will also get exclusive access to a panel of Industry Experts who are experienced in either business, social good, marketing, financials, & long lawyer documents. You’ll meet with people who understand what you are going through and can be a great sounding board to support your growth.






Social Impact Tools


Directly from the work of Daniela Papi-Thornton former Director of the Skoll Centre for Entrepreneurship, this is a MUST READ for any social entrepreneur or someone interested in the space.  It's a free download & the best read! 

This comes out of the work of Tackling Heropreneurship and is the place to start when identifying if you are truly going to solving the social issue / business.  Through answering these thought provoking questions, you will be identify any gaps and potential solutions will be naturally discovered.

What is a social enterprise without an ENTERPRISE (aka business) model!?! This template is similar to the Business Canvas Model and also includes the Business Aspect.

In a nutshell, value proposition is a clear statement that explains how your product solves customers' problems or improves their situation (relevancy), delivers specific benefits (quantified value), tells the ideal customer why they should buy from you and not from the competition (unique differentiation).

When it comes time to pitch to investors, this is the deck and format to use.  From identifying the problem, solution, your team, sales & marketing, this sample pitch deck has every step with useful tips & tricks to help you develop the best social impact pitch deck. 

B Corp certification is available to for-profit companies) to meet rigorous standards of social and environmental performance, accountability, and transparency.  There is a free assessment tool, which is a good to use to explore the social impact space and what it takes to have a more integrated model. (also suggest non-profits use the assessment tool for exploration space),




Resources in Alberta!


*Provided by Trico Foundation




Today on the podcast we’re joined by all around BADASS, Hannah Cree. I don’t say that lightly – I left my hour long interview with Hannah completely blown away by the work that she does as a social entrepreneur with her business Common Good linens. Not only is it a linen service, but they provide jobs at a living wage for Calgarians in need and they have goals of expanding across the country.


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